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Senior Director Customer Marketing for Healthcare Professionals

New York, New York | Job #315813

Take a look at this direct hire, Senior Director Customer Marketing for Healthcare Professionals (HCP) in New York City, NY.  For this position, you will report to the Executive Director, Marketing based at the Company’s Secaucus, NJ corporate headquarters. **Our client will relocate for the right candidate - apply today!

Senior Director Customer Marketing Responsibilities:

In order to successfully respond to the challenges of the role, the successful candidate will need to:
  • Develop and articulate strategy for customer channel and related segments as well as key points of entry for specific product and solution types
  • Identify, track and communicate critical trends across markets, industries and competitors
  • Ensure translation and representation of Clinical Franchise and Regional priorities in Customer marketing plans
  • Serve on Customer Leadership Team, contributing to the broader strategic decisions about commercial business
  • Generate customer insights into demand barriers, call points and trends to support customer interactions and drive business priorities
  • Liaise with other functional leaders to guide a unified approach to the customer that meets market demands
  • Drive alignment between national/ business priorities (e.g. program models, key messages, templates) and regional/local needs Manage marketing spend on programs and use spend effectiveness measurement to improve programs and resource allocation
  • Ensure tight coordination with commercial, Clinical Franchise and other business teams
  • Create portfolio selling strategy and related materials, based on customer need (Key connection point: Product Marketing) 

Senior Director Customer Marketing Requirements / Skills: 
The successful candidate for Senior Director, Customer Marketing HCP will have the following attributes and/or experiences:
  • 7+ years healthcare industry experience preferred; Minimum 12+ years success in a marketing role
  • Experience leading high performing teams and building strong team cultures
  • Up to 50% business travel required
  • Ability to lead diverse, cross functional teams and in a matrix environment
  • Ability to serve on Executive Leadership Team of business line (e.g. customer segment, region, etc.)
  • Excellent project leadership skills to hold team members accountable for delivery on goals and expectations
  • Superior communication skills including ability to deliver formal business presentations to executive leadership
  • Superior strategic thinking and analytical skills to synthesize market/customer insights to identify business opportunities and paths to overcome business challenges
  • Strong capabilities in leading others to analyze data and demonstrate quantifiable opportunities or results
  • Strong educational background including an undergraduate degree in required, a business degree is preferred
  • Personal Competencies
  • The successful candidate for Senior Director Customer Marketing HCP will demonstrate through education and experience the following competencies:
  • Creativity; Decision Quality; Dealing with Ambiguity; Perspective; Strategic Agility
  • Priority Setting; Planning; Directing Others; Delegation
  • Command; Managerial Courage; Conflict Management; Confronting Direct Reports; Hiring and Staffing
  • Perseverance; Action-Oriented; Drive for Results
  • Presentation Skills; Comfort around higher management; Political Savvy
  • Customer Focus; Motivating Others; Negotiating; Composure; Dealing with Paradox; Building Effective Teams

Job ID: 315813CC

About The BOSS Group

We make it easy for you to enjoy the work you love by providing great benefits. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.

As a staffing agency dedicated exclusively to the creative, marketing and digital space, we offer temporary and full-time opportunities with corporations, associations, design agencies and non-profit organizations. With 30+ years of experience and strong client partnerships that span across the U.S., we make sure each placement is a good fit for you and our clients. The BOSS Group is an equal opportunity employer.

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