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Marketing Specialist

Falls Church, Virginia | Job #313233

This is an exciting opportunity to redesign and develop their Marketing department, led by the Marketing Manager and in collaboration with Senior Management. We are looking for a junior to mid-level Marketing Specialist for a direct hire/full time position, who wants to leverage their experience, explore new and better approaches to implementing digital marketing, and grow with the firm as their marketing department matures in Falls Church, VA.

Marketing Specialist Responsibilities:

  • Implementing all aspects of a Digital Marketing Strategy. 
  • Writing, editing, and formatting blogs, white papers, case studies, sell sheets, and capability statements with the assistance of technical staff 
  • Building and sending marketing emails through Constant Contact 
  • Managing social media platforms through Hootsuite for LinkedIn, Facebook, and Twitter; crafting and publishing social media announcements 
  • Directly marketing to potential clients 
  • Planning for and attending conferences, as needed 
  • Managing marketing activities and contacts through a Customer Relationship Management (CRM) tool 
  • Making minor changes to the corporate website and engaging with a Web developer to perform more complex changes 
  • Tracking and reporting appropriate metrics through Google Analytics, social media platform reporting tools, and other tools and honing marketing campaigns based on performance 
  • Researching, selecting, and managing digital marketing features, such as re-marketing 
  • Managing relationships with marketing partners and vendors 

Marketing Specialist Requirements:
  • 2-6 years of experience with digital marketing 
  • Bachelor’s degree (marketing or related business degree) from a four-year college or university, or an equivalent combination of education and experience 
  • Understanding of online marketing strategies for marketing project and campaign fulfillment 
  • Specific experience with social media marketing 
  • Strong writing skills and expertise with Microsoft Office products (e.g. Word, PowerPoint, Publisher) 
  • Attention to detail 
  • Experience working with WordPress and basic knowledge of HTML and CSS are a plus

Job ID:313233AY

About The BOSS Group

We make it easy for you to enjoy the work you love by providing great benefits. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.

As a staffing agency dedicated exclusively to the creative, marketing and digital space, we offer temporary and full-time opportunities with corporations, associations, design agencies and non-profit organizations. With 30+ years of experience and strong client partnerships that span across the U.S., we make sure each placement is a good fit for you and our clients. The BOSS Group is an equal opportunity employer.

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