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Marketing Specialist

Tyson's Corner, Virginia | Job #311482

Ready for a new job? We are looking for a talented Marketing Specialist for a temporary hire (long-term contract) position in Tyson’s Corner, VA. The Marketing and Communication Division of a large financial institution is seeking a marketing specialist to be part of the strategy team. As the Marketing Strategist, you will work closely with marketing communications and other internal stakeholders to help develop marketing strategies that drive brand awareness, engagement and conversion.

Marketing Specialist Responsibilities:
  • Provide strategic recommendations to support the design, navigation and usability of an industry-wide website clearinghouse
  • Assist in collaborative development of marketing strategy, approach, messaging, tactics and timelines to support announcement and roll out campaign
  • Identify audience segments and appropriate channels and tactics to best resonate to build awareness and credibility and encourage utilization and adoption
Marketing Specialist Requirements:
  • Mature, polished individual with the ability to present to government officials
  • Mid-level marketing experience required
  • Marketing Generalist with solid experience in website redesign and digital presence
  • Broad B2B experience in:  SEO, digital advertising, audience segmentation, development of strategy of marketing campaigns to generate awareness / nurturing / adoption and project management of tactical execution
  • Ability to multi-task and juggle numerous responsibilities, deadlines and both internal and external stakeholder requirements
  • Extremely organized and detail-oriented
  • Collaborative working style
  • Solid oral and written communication skills
  • Flexibility to attend numerous weekly project meetings via phone or occasionally in-person in DC

About The BOSS Group:
We offer an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program. 

A specialist in placing creative, marketing and digital talent, The BOSS Group, offers temporary and direct hire/full-time positions with corporations, associations design agencies and non-profit organizations across the U.S. With 28 years of experience staffing and recruiting top creative talent we seek the best placement for you.  The BOSS Group is an equal opportunity employer. 

Where Talent and Opportunity Meet  

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Job ID:311482LW