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Marketing Manager, Inbound Marketing

McLean, Virginia | Job #314966

A fantastic consulting and human capital firm located in McLean, VA is seeking a Marketing Manager, Inbound Marketing with a proven track record of building and executing inbound marketing strategies in a B2B environment. This person will come with 6+ years of strategic marketing specializing in email, web, social media, events, SEO, paid advertising and content creation. This company is family oriented and offers a competitive compensation package and great benefits! The leadership team is committed to your professional growth and work-life balance. What more could you want in a direct hire opportunity! 

Marketing Manager Responsibilities:
  • Partner with Director of Marketing & Communications to strategize and lead marketing efforts as it relates to email, social, events, web, and print
  • Develop/create original content for channels including: social, blogs, email
  • Help to increase awareness and generate inbound sales leads utilizing HubSpot
  • Integrate current social media strategy to increase brand awareness and lead gen, while leveraging sales and marketing technology tools 
  • Design and execute lead generation strategies involving SEO, content marketing, email, landing pages and paid advertising
  • Create and develop Google AdWords campaigns
  • Monitor and track buyer journey to inform marketing strategies

Marketing Manager Requirements:
  • 6+ years of successful marketing and demand generation experience required
  • Proven success in marketing campaign development and execution 
  • Experience in A/B testing, web analytics, inbound and outbound marketing best practices
  • Extensive knowledge and experience of social media platforms 
  • Proven experience utilizing HubSpot or similar marketing automation systems

Check Out These Job Incentives: 
  • Great benefits and work-life balance
  • Family oriented work environment with great benefits
  • Opportunity for growth and ability to play a key role in marketing decisions 

Job ID:314144CB

About The BOSS Group

We make it easy for you to enjoy the work you love by providing great benefits. With an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program, we have you covered.

As a staffing agency dedicated exclusively to the creative, marketing and digital space, we offer temporary and full-time opportunities with corporations, associations, design agencies and non-profit organizations. With 30+ years of experience and strong client partnerships that span across the U.S., we make sure each placement is a good fit for you and our clients. The BOSS Group is an equal opportunity employer.

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