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Manager of Home Page Marketing

San Bruno, California | Job #312668

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Awesome opportunity for a Manager of Home Page Marketing!  Take a peek at this Manager of Home Page Marketing in San Bruno, CA. For this temporary hire position, we are looking for someone who will lead a team to apply their creative and strategic thinking skills to business-led stories and events, and then develop their analytical skills to measure campaign performance and uncover insights that will help us continue to continue to better the customer experience. The ideal candidate will be an energetic self-starter who can effectively drive strategy development, execution and optimization.

Manager of Home Page Marketing Responsibilities:
  • Lead a team of talented marketers to create and build dynamic home page and cross-category shops on the site.
  • Evaluate creative briefs and execution plans for global stories to drive clear creative briefs and efficient, effective experiences.
  • Connect weekly mindset and tone with brand and enterprise level priorities using a routine framework for evaluating stand-alone, versus insight-driven, seasonal initiatives.
  • Develop and improve global site planning process from planning to editorial to end point executions that inspires basket building and shopping across the site.
  • Lead weekly ‘walk the store’ meetings with executive team to present and navigate experiences and present learnings from the prior week.
  • Lead monthly and quarterly executive reporting and insight generation for home page and landing page performance in collaboration with Analytics that delivers crisp, actionable opportunities for improvement and new capabilities development
Manager of Home Page Marketing Qualifications:
  • 3-5 years in eCommerce and/or acquisition marketing. MBA or Master’s degree a plus.
  • Strategic, customer-centric approach to developing a marketing message (creative brief writing) and communicating objectives with downstream business partners in creative, site build, etc.
  • Ability to evaluate and analyze a digital experience with a high attention to detail, providing opportunities for improvement including big picture improvements and specific action points.
  • Passion for analytical data to understand and analyze customer response including strong Excel modeling skills; advanced working knowledge of digital KPI’s; and ability to concisely synthesize data into key action points.
  • Ability to influence and mobilize cross-functional teams.
  • Strong communication skills. Creative and collaborative team player who can work with multiple cross-functional stakeholder groups.
  • Go-getter, capable of managing multiple projects & priorities.
About The BOSS Group
We offer an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program. 

A specialist in placing creative, marketing and digital talent, The BOSS Group, offers temporary and direct hire/full-time positions with corporations, associations design agencies and non-profit organizations across the U.S. With 28 years of experience staffing and recruiting top creative talent we seek the best placement for you.  The BOSS Group is an equal opportunity employer. 

Where Talent and Opportunity Meet www.thebossgroup.com.  

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Job ID: 312668TA

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