Director of Marketing

Glen Burnie, Maryland | Job #310485

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We have your next Director of Marketing position available! Our client is looking for a talented Director of Marketing for a direct hire/full-time opportunity currently located in Glen Burnie, MD. This position has primary responsibility for the coordination and integration of all marketing and communications efforts for some of our clients largest brands.  With strategic direction, the Director of Marketing will translate initiatives into holistic marketing tactics to deliver an expansion of reach and depth of engagement with the intended audience.  They will collaborate with multiple cross functional team members in various departments and entities to ensure a unified approach to the image, communication, and strategic direction of the specific brands.  Additionally, the Director of Marketing will coordinate various market activities, sales aids, and marketing collateral. 


Director of Marketing Responsibilities:
  • Manage the development and execution of marketing strategies to promote products or services directly to prospective, online, or phone clients
  • Participate in the design and implementation of website marketing plans for all companies to ensure brand standards are met
  • Research, identify and select product distribution channels that will have the most global impact on revenue growth; monitoring and tracking  Return on Investment (ROI):
  • Provide oversight and direction to the organization’s e-commerce or electronic and other media efforts
  • Identify, manage, and evaluate on-going web alliances and partnerships
  • Track current and emerging e-commerce trends
  • Heighten multi-brand visibility and consistency at the local and national level
  • Build partnerships to promote the various brands through a variety of marketing mediums, creating an external network to draw upon  
  • Work internally with business partners to promote the individual missions as well as the overall enterprise direction
  • Work with Senior Management to establish entrepreneurial goals for the company’s e-commerce 
  • Brand websites achieve marketing objectives around image and revenue
  • Websites adhere to quality standards regarding appearance and content
  • Websites increase sales and reduce distribution and other costs

Director of Marketing Requirements:
  • BS/BA Degree in Marketing, Communications, or English
  • 5 years of Management experience in a multi-company/brand environment; or equivalent combination of education and experience
  • Excellent communication both written and oral
  • Computer literate, with proficiency in Microsoft Suite; Photoshop: Video Editor
  • High energy, with ability to internalize accountability and operate with tremendous urgency 
  • Integrity and highest level of professionalism
  • Strong track record proving work ethic, intellectual curiosity and desire to make a difference
  • Applicant MUST have the following skills:     
    • Experience with interactive marketing
    • Ability to turn abstract concepts into business strategies
    • Familiarity with managing annual budgets and vendor negotiations
    • Project Management

About The BOSS Group
We offer an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program. 

A specialist in placing creative, marketing and digital talent, The BOSS Group, offers temporary and direct hire/full-time positions with corporations, associations design agencies and non-profit organizations across the U.S. With 28 years of experience staffing and recruiting top creative talent we seek the best placement for you.  The BOSS Group is an equal opportunity employer. 

Where Talent and Opportunity Meet 
www.thebossgroup.com.  

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