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Digital Analyst

New York, New York | Job #312715

We have your next position available! We are looking for an exceptional Digital Analyst for a for an ongoing contract hire currently located in Midtown, Manahattan.  
The Digital Analyst’s primary responsibilities are reporting and analyzing the effectiveness of all digital content efforts and developing clear, comprehensive and easy-to-use web and social analytics reports on content performance for the communications team.

Digital Analyst Responsibilities: 
  • Support the analytic needs of the business unit by analyzing web traffic using clickstream tools such as Adobe Analytics or Google Analytics
  • Use standard data visualization tools such as Tableau to produce dashboards
  • Create and refresh weekly, monthly, and quarterly reports related to web and social performance
  • Assist with the creation and execution of multivariate or a/b/c tests that drive fundamental improvements to the website experience.
  • Advise on website tagging requirements and campaign tracking parameters
Digital Analyst Requirements: 
  • Bachelor's degree or equivalent in Mathematics, Economics, Computer Science, Information Management or Statistics
  • Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
  • Strong knowledge of web analytics platforms such as Adobe Analytics or Google Analytics
  • Experience analyzing social media platforms and other paid digital marketing efforts
  • Experience in the health and/or pharmaceutical fields a plus.
  • Excellent presentation preparation skills and persuasiveness are mandatory.
  • Knowledge of statistics and experience using statistical packages for analyzing large datasets a plus 
About The BOSS Group
We offer an attractive compensation package including competitive salary, 401(k) plan, weekly paychecks, holiday pay and a health benefits program. 

A specialist in placing creative, marketing and digital talent, The BOSS Group, offers temporary and direct hire/full-time positions with corporations, associations design agencies and non-profit organizations across the U.S. With 28 years of experience staffing and recruiting top creative talent we seek the best placement for you.  The BOSS Group is an equal opportunity employer. 

Where Talent and Opportunity Meet  

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Job ID: 312715MN